I am a multidisciplinary Art Director and Visual Designer living in Oakland. Currently a Senior Art Director at Duarte Design, I service clients such as Apple, Google, Cisco, Gap Inc., Greenhouse, and many more. I was previously the Associate Creative Director at Sideways NYC, leading the design department at their partner agency Arcade Creative Group — a Sony Music Company. Throughout my career I have worked with clients in fields ranging from technology to arts + culture, from music to travel, and from publishing to online media. I lead creative projects, consistently bringing each from the initial strategic concepting phase to producing scalable solutions. Using my hybrid creative background, I execute across a wide range of platforms.
I am also known for my entrepreneurship in the arts, collaborating with a wide-network of artists on-and-offline
to launch major cultural initiatives and large scale events
. Since 2011 I have been the Lead Organizer for the non-profit organization Arts in Bushwick, producing their celebrated annual festival, Bushwick Open Studios. This event provides a platform for hundreds of Brooklyn-based artists to display their work. Brooklyn Magazine cited these efforts by selecting me as one of "The 100 Most Influential People in Brooklyn Culture."  Through this work I was invited to host a workshop at the TEDWomen 2013 Conference in San Francisco, where I discussed the intersection of art and tech. Further cultivating my support of the arts, I sit on the auction committee at Brooklyn Academy of Music (BAM).
I specialize in Concept Development, Visual Storytelling, Branding / Rebranding, Traditional + Digital Media, Advertising, as well as Exhibition Curation, Community Organizing, and Event Production.
Contact: Samantha@HelloGoodDesign.com
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